Because of this epidemic, many people have realized the executive list importance of physical health, and my country's fitness industry, especially the online fitness executive list industry, has shown a trend of rapid development. This article takes KEEP, Gudong, and Peloton as examples to analyze seven aspects, hoping to help you. The purpose of competitive analysis The purpose of this competitive analysis is to find out the iteration direction of Keep. Mainly from the perspectives of strategy layer,
Market analysis 2.1 PEST analysis With the executive list improvement of the income level and consumption level of our residents, the enhancement of public health awareness, and the popularization of the Internet, especially the mobile Internet, coupled with the gradual emergence of the government's policy-oriented role, my country's fitness industry, especially the online fitness executive list industry, is showing rapid growth.
The development trend, the potential market scale is large, executive list and all kinds of products are in full bloom. According to statistics from the Bureau of Statistics, China's per capita disposable income in 2019 has reached 30,733 yuan, and its GDP has executive list reached 99,086.5 billion yuan. With the continuous improvement of GDP and per capita disposable income of residents, people's consumption demand for health and fitness will further increase promote.